Wednesday, September 2, 2015

Price

"Price is the amount of money customers must pay to obtain the product" (Marketing: An Introduction, 10th Edition.  Armstrong 53).

Drinks
All canned sodas - $1

Horchata, Jamaica, Tamarindo:
Small drinks - $1
Medium drinks - $1.50
Large drinks - $2

Beer - $1.50

Meals
Carnes Asada con Frijol y Aroz - $3
Napal con Fijol y Pollo - $5
Coctel De Camaron - $2.50

Tacos
Gringas - $2 each
Tacos Al Pastor - $1 each
Taco De Fish - $1.50

Fruits
Sandilla, Melon, Mango y Jicama Picante - $2
Fresa, Uva, Platano Dulce - $2


To be able to do sales, a team of cooks must also be a team of salespeople.  "...  Research suggests that the best salespeople possess four key talents: intrinsic motivation, disciplined work style, the ability to close a sale, and perhaps most important, the ability to build relationships with customers" (Marketing: An Introduction, 10th Edition.  Armstrong 420).

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